Takes Commanding FedEx Cup Playoff Lead with Second Consecutive Win
BRENTWOOD, Tenn., September 4, 2018 – The seventh ranked player in the World Golf Rankings is making a statement in the FedEx Playoffs with his second consecutive win in the Dell Technologies Championship…wearing replaceable cleat technology in both victories.
“We’re proud to have our Softspikes Cyclone cleats keeping the top player in the playoffs firmly on the ground,” said John Hohman, senior vice president of marketing for PrideSports. “He’s really peaking at the right time and we are pulling for a sweep!”
It was nearly a clean sweep for replaceable cleats at the Dell Technologies Championship as 22 of the top 24 chose replaceable cleat technology over spikeless/tennis shoes. Cleated footwear were also on the feet of the winner of the Champions Tour’s Shaw Charity Classic over the weekend.
PrideSports is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. CHAMP’s Helix, Zarma Tour and Stinger cleats, as well as Softspikes’ PiviX, Pulsar, Silver Tornado and Stealth cleats, dominate the OEM and secondary market in terms of performance and sales.
Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP® and Softspikes® branded products to retail channels worldwide - maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.